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Salesforce AP-214 Exam Syllabus Topics:

Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

1. Where would you add a topic profile

A) Admin settings
B) Workspace settings
C) Social studio automate
D) Social studio engage

2. A customer sends a note that they are getting inconsistent results using Contact Data in Journey Builder Decision Splits, while referencing One to Many Relationship defined in Data Designer. The customer explains that the SubscriberMaster Table is already linked to the MyOrders Table using Data Designer. Which three clarifying questions would help a consultant understand more?

A) Do any of the orders for that subscriber meet your decision split criteria?
B) Are there more than 100 order records that could match?
C) Is the Contact information spelled correctly?
D) Are you integrated with other Salesforce Clouds?
E) Are you using attribute to attribute comparison in your decision split criteria?

3. How does Marketing cloud connect help when you want to trigger journey when a record is created in sales cloud contact, Select 2.

A) Use an api to create record in sales cloud directly from the ecom site
B) Sales cloud entry audience in journey builder
C) Use synchronized de, query to a sendable DE and use automation studio schedule to inject contact every 15 mins
D) Use a api to trigger journey directly from ecom site and use email address as subscriber key.

4. If a subscriber, who joined 2 weeks ago, clicks the main CTA (download mobile app), send the subscriber email content on the top five mobile app features. If not, send original email. 50K max daily audience. Series of 3 emails. Based on the scenario above, what is the best solution to automate this daily campaign?

A) Use Automation Studio's (AS) Query Entry Source and AS Send Email Activities
B) Create a daily automation in Automation Studio that includes a single SQL query activity that populates a sendable data extension based on the campaign criteria (joined two weeks ago).
C) Use Journey Builder Engagement Splits to identify who Clicked the "Download Mobile App' link.
D) Use Journey Builder's (JB) Data Extension Entry Source and JB Email Activities
E) Write a SOL query activity joining the sendable audience with the CLICK data view to identify who clicked the "Download Mobile App" link.

5. In social studio how many columns are used in a engage tab (max 30 tabs in a engage, no limit for columns in each tab) and each column contains max 50 accounts)

A) No limit
B) 100
C) 50
D) 15

Solutions: