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Salesforce EEB101 Exam Syllabus Topics:

Salesforce Email Essentials (EEB101) Sample Questions:

Question 1

Northern Trail Outfitters (NTO) created several lists of subscribers, and would now like to send an email to all female subscribers.
Which feature allows NTO to easily target this segment?

A. List Detective
B. Smart Capture
C. Publication List
D. Filtered Group

Question 2

What are some of the acquisition method for allowing subscribers to opt-in to receiving email? (Choose 3)

A. Sales associate request during check out.
B. Drip campaigns
C. Capture from Facebook
D. Paid Mobile Ads
E. Authenticate email

Question 3

A marketer wants to send the same email with the same send properties in several automations.
Which activity should be created within Automation Studio?

A. Automated Send
B. Triggered Send
C. Send Email
D. Template Send

Question 4

A marketing associate wants to use the Validate button to ensure an email is CAN-SPAM compliant. What information does the associate need to provide in order for the email to pass validation? (Choose 2)

A. Company Website URL
B. Profile Center URL
C. Physical Mailing Address
D. Terms and Conditions Policy

Question 5

Northern Trail Outfitters has a list of Platinum members containing 50,000 subscribers and a Lifetime Member list containing 20,000 subscribers; 7,000 subscribers in the Lifetime Member list also exist in the Platinum Member list.
An email was deployed to the Platinum members, but the marketing team would now like to send the same email to the Lifetime Member list.
Which feature should be used when sending the second email to ensure that the 7,000 subscribers that exist on both lists don't receive the same email twice?

A. Exclusion List
B. Domain Exclusion List
C. Suppression List
D. Exclusion Script

Solutions: